Solutia’s LLumar? Distributor Launches Four New Exclusive Products in South Korea
ST. LOUIS, May 9, 2012 – Solutia Inc. (NYSE: SOA), a global leader in performance materials and specialty chemicals, congratulates its South Korean distributor, CPFK, on the launch of four new, exclusive LLumar window film products: Artisan™, Latitude™, Cirrus™ and Vertex™.
The new range of films includes high visible-light transmission windscreen films and high heat-rejection metallized films, as well as high-performance ceramic films in a variety of shades that have been popular with the Korean car owner. The new product offering was introduced to the Korea market in April 2012.
CPFK is celebrating its 20th year of distributing LLumar window films in Korea. In that time, CPFK has built the LLumar brand to the number one automotive window film in the country, with more than 400 locations nationwide.
“Window film penetration on automobiles is very high in Korea, making it an important market for LLumar window film products,” said Mark Gershenson, global automotive segment director for Solutia’s Performance Films division. “CPFK has invested heavily in the marketing and promotion of LLumar window films for the past 20 years to make it the best known and preferred brand in the market.”
LLumar is the world’s best-selling brand of window films. Professionally installed in automobiles, homes and commercial buildings, LLumar high performance films greatly enhances the look, functionality, comfort, and energy efficiency of glass.
For more information, visit www.llumar.com.